Marketing tech
fromMarTech
9 hours agoA challenger brand takes on the stacks | MarTech
Revenue teams are moving from fragmented stacks to unified, AI-native operating systems to reduce integration tax and improve data and sales efficiency.
To dislodge that, OpenAI would need to deliver a platform that is meaningfully AI native rather than AI augmented. That means the repository itself becomes a living system that continuously understands the codebase, its intent, and its risks, rather than a passive store of files.