Disco Is So Back; Bippity Boppity Slop! | AdExchanger
Google's Disco experiment (GenTabs) could alter web browsing by opening multiple tabs per query, affecting publishers' traffic and users' tab management.
Digest: Nine, Paramount-Ten in Talks on Ad Sales Merger; Perplexity Halts Ad Signups; EU Reviews Kids' Safety on Major Platforms - ExchangeWire.com
Nine and Ten are negotiating a unified ad-sales deal to consolidate broadcast revenue; Perplexity pauses new advertisers while regulators review platform safety and TikTok moderation.