#boston-condos

#boston-condos

Compass CEO Robert Reffkin's promises for his firm to be a disruptor, and so far, he's doing a good job at that. Reffkin has talked at length in recent years about changing the residential real estate landscape. He's pushed Compass' private exclusives platform, setting the stage for a war with Zillow. Now, Compass is set to acquire Anywhere Real Estate, the second biggest brokerage firm and the parent company of rivals Century 21, Coldwell Banker, Corcoran and Sotheby's International Realty.

Some might dismiss this as hype, but history shows us how quickly consumer behaviour can flip. I'm old enough to remember back to when we first relied on the Yellow Pages, then shifted almost overnight to Google. We're already starting to see a shift towards AI-driven search, where instead of scrolling through endless pages of results you're presented with just a handful of carefully curated answers, drawn from multiple sources.

The Boston condo broker look at the photo every Friday of the begining of the Labor Day weekend , the young woman in the red dress sits on a stone wall, hair falling in loose blond waves to her shoulders. Tanned legs bent at the knees, right slightly higher than left looking out at the New Hampshire lake, she smiles confidently into the camera. One foot brushes the grass, red toe nails peeping out from the shoe.