#campaign-personalization

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Marketing tech
fromMarTech
7 hours ago

Marketers say AI aspirations get stuck in 'pilot purgatory' | MarTech

Marketing teams face a widening gap between AI aspirations and execution, with rising content demand outpacing capabilities and AI adoption stuck in pilot phases.
Marketing
fromMiami Herald
1 month ago

How to sell to VPs of marketing: A databacked playbook for capturing marketing mindshare

Schedule outreach to vice presidents of marketing during early weekday mornings (notably Tuesday 1 a.m. and Monday 6 a.m.) and use tailored, competitive‑insight campaigns.
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