But now, communicating with perfection and polish signals a lack of value. It signals that you used AI. Speaking to Instagram influencers, Instagram chief Adam Mosseri last week announced the dawn of this new world. In posts on Instagram and Threads, he said that, "Deepfakes are getting better and better. AI is generating photographs and videos indistinguishable from captured media. The feeds are starting to fill up with synthetic everything."
Initially, we had taken the tactic like 'hey, we just got to get this business turned around and then we'll start talking about what's going on,' and the reality is we needed to get into conversation from day one so people understood, transparently, what we are trying to do with Starbucks,
It's been less than three years since ChatGPT lit the fuse of the current explosion of AI everywhere. AI years move even faster than Internet years, so there's been time not only for the forcible injection of AI into the workplace courtesy of Microsoft, but the first scientific studies of the effect. Productivity may not have gone up, but anxiety, confusion and annoyance most certainly have.
