According to the official rain check policy on Wegmans' website, the grocery brand states, "If we temporarily run out of an advertised special, we will try to substitute it with a similar item." That means Wegmans may offer a comparable product (perhaps the same type, same size, or a closely matched version) at the original sale price to honor the promotion.
Kroger, one of the country's largest grocery chains, followed suit by launching digital coupons in the late-aughts. Those clickable savings are now accessible via an app and the company's website, which are linked to rewards cards. However, the process hasn't been embraced by all shoppers, particularly anyone who lacks reliable access to the internet or a smartphone, along with the capability to navigate those communication technologies.