#fee-transparency

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#dsp-pricing #programmatic-advertising #market-competition #bid-shading #broadband-labels #fcc
Marketing tech
fromAdExchanger
2 weeks ago

Will The Trade Desk Right-Size Its Margins? | AdExchanger

The Trade Desk's complex, opaque fee structure—including bid-shading and OpenPath fees—reduces advertiser performance and should be simplified with lower, more transparent pricing to remain competitive.
fromTelecompetitor
3 months ago

Dem senators want status quo on broadband labels

The broadband label framework was designed to work like nutrition labels, giving consumers a clear, consistent way to understand what services they are buying before they commit. After years of development and a bipartisan vote to implement these protections, we are now at the point where providers have integrated these labels into their systems and consumers are beginning to rely on them. This is not the moment to reverse course,
US politics
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