#gen-z

#gen-z

I was saddened to learn that gen Z parents don't read to their children because they don't have time, dislike having to read the same book over and over, don't enjoy reading books themselves or find it boring.

The amount of auditions I've done for a teenager who's angry, mean, and misunderstood... that's just the way teenage girls are seen. Being 17 and reading the play, I felt like I was being understood.

The 2024-25 Emmys eligibility window ends on May 31, leading to a spike in TV premieres worth watching, like Adults, Forever, and Miss Austen.

What Felix Mallard has grown to appreciate about living in L.A. is that there's a pocket of town to match every vibe - even if that vibe is "Aussie."

In 2025, the next generation- Gen Z and millennials, who make up over 60% of the U.S. workforce-won't tolerate outdated onboarding from L&D.

For unions, this represents a once-in-a-generation brand opportunity: to reintroduce themselves to the rising workforce not as relics of a bygone era, but as modern advocates who are shaping the future of work.

Kevin Fitzgerald, UK MD of Employment Hero, stated that Gen Z workers are bearing the brunt of the Government's National Insurance hike, experiencing declining employment and shrinking wages.

"When I am calling a restaurant or anywhere, I say, 'Hi, my name is Bronte. I'm just wondering if you have a table for two tonight?'"

If you're a Gen Z creative trying to break into advertising right now, it probably feels like the timing couldn't be worse.

In collaboration with Italdesign, IED Torino's Master in Transportation Design students unveiled the Rapida, a concept car designed to embody speed, style, and purpose for Gen Z.

"It's definitely affordable luxury. The environment itself is much more refined and elevated. We have champagne, we have hors d'oeuvres, we've got free bags that come with your gowns."