#media-metrics

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Marketing tech
fromDigiday
1 day ago

Digiday+ Research: Nearly half of publishers report an increase in referral traffic from social

Publishers are increasingly benefiting from referral traffic via social media platforms, signaling a shift towards a more favorable relationship.
Podcast
fromTechCrunch
3 weeks ago

Spotify responds to creator backlash at public podcast play counts | TechCrunch

Spotify's public play counts aim to attract new fans but has faced criticism for favoring popular podcasts over smaller ones.
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