#omnicom-ipg-merger

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fromMarketing Dive
4 days ago

Omnicom, IPG agree to finalized FTC order with stricter ad rules

Omnicom Group and Interpublic Group (IPG) on Friday agreed to a finalized consent order from the Federal Trade Commission (FTC) that imposes restrictions on how the agencies can handle advertising around political content. Omnicom and IPG in June said they would adhere to the regulator's demands to not deny ad spend to publishers or platforms based on "specific political or ideological viewpoints." Following a mandatory public comment period, the order has been updated with more specific, expanded directives.
US politics
Media industry
fromExchangewire
3 months ago

Digest: CMA Proposes Search Overhaul to Curb Google's Dominance; FTC Intervenes in $13.5bn Omnicom-IPG Merger - ExchangeWire.com

CMA proposes measures to reduce Google's search dominance in favor of competition and consumer benefit.
FTC imposes conditions on Omnicom-IPG merger to prevent anticompetitive practices.
Australia to include YouTube in under-16s social media ban for user safety.
UK invests £380m to support and grow its creative industry.
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