#subscription-retention

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#pricing-and-affordability #downgrade-paths #product-led-growth #igaming-and-loyalty-mechanics
Digital life
fromBusiness Matters
1 day ago

How streaming learned to keep customers

Affordability and downgrade paths reduce cancellations by keeping subscribers engaged through flexible tiering and between-session retention mechanics.
fromTechCrunch
2 days ago

Discord launches Nitro Rewards, giving subscribers access to the base tier of Xbox Game Pass for no extra cost | TechCrunch

Nitro Rewards, available for both Nitro Basic ($2.99 per month) and Nitro ($9.99 per month) subscribers, is meant to improve the value for subscribers, and therefore retain them. At launch, Nitro Rewards will provide access to the base tier of Xbox Game Pass, which lets you play more than 50 PC and Xbox games, including Fallout 4, Stardew Valley, and Day Z. The tier also includes 10 hours of cloud gaming, which lets you stream games from a PC or Xbox to other devices.
Video games
fromMedium
1 year ago

How Netflix Used UX Design to Win 200 Million Paid Users

Netflix’s strategic design practices, such as a flexible cancelation policy and deliberate user interface choices, contribute significantly to retaining subscribers and minimizing churn.
Mobile UX
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