#team-branding

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fromESPN.com
1 week ago

From sketchbook to spotlight: The lifecycle of an Oregon uniform

Inside the Marcus Mariota Performance Center, history dangles from wire hangers. The glitz and glamour surrounding Oregon football is not immediately apparent. This is a practical place -- a dimly lit, long hallway inside the second floor of the equipment room furnished with gray built-in closets -- created not as a way to showcase, but rather to store the very thing that has become synonymous with the Ducks: their vast array of fabrics, colors and prints.
National Football League
fromBoston.com
1 week ago

Celtics unveil new gold City Edition jerseys for 2025-26 season

"A white base accented with gold representing success, achievement and triumph,"
Boston Celtics
Major League Baseball
fromLos Angeles Times
2 weeks ago

Commentary: How the Dodgers' new minor league team in Ontario came up with its name

Ontario's new minor-league team will be named the Ontario Tower Buzzers, connecting airport heritage, Top Gun references, and playful branding at ONT Field.
Soccer (FIFA)
fromESPN.com
2 months ago

NWSL's 16th expansion team named Denver Summit

Denver Summit FC is the new name of the NWSL's 16th team, chosen by fans and ownership from several options.
Cars
fromInsideHook
2 months ago

Are These Pink Cadillacs the Future of the Tour de France?

Team EF Education-EasyPost uses electric Cadillacs in the Tour de France to reduce carbon emissions and promote sustainability.
E-Commerce
fromwww.theguardian.com
3 months ago

Glory and Fury to Devils and Dolphins: Australian team names come full circle | Jack Snape

Australian sports teams are shifting back to animal names, reflecting both community identity and pride.
New York Knicks
fromInStyle
4 months ago

Shana Stephenson Is the Reason You're Obsessed With the New York Liberty

The New York Liberty's success is attributed to their rebranding and marketing strategies under Shana Stephenson's leadership.
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