#university-marketing

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#higher-education #college-rankings #us-news--world-report #enrollment-strategy #college-admissions
Higher education
fromThe Nation
3 days ago

We're Thinking About College Rankings All Wrong

U.S. News' annual college ranking prioritizes elite institutions and significantly influences university marketing, applications, and public perceptions despite questions about its overall public value.
Higher education
fromThe New Yorker
2 weeks ago

The Great Student Swap

Public universities relied on higher-paying out-of-state and international students for revenue, but those enrollment pipelines are weakening, prompting expensive, entertainment-style recruitment efforts.
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