#youtube-strategy
#youtube-strategy

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How the reality giant behind 'Big Brother' and 'MasterChef' is using AI to win on YouTube

The French production company has been stepping up its digital efforts to wring more value out of its library and boost its presence on platforms like YouTube, where it already posts full show episodes. To do that, it's using AI to index its 200,000 hours of content based on things like speech, scene details, and sentiment. The goal is to find the most compelling moments for clips, compilations, and the like.

Television

Growth hacking

fromForbes

4 weeks ago

Grow A YouTube Channel Without Burning Out: Tips From Pro YouTubers

Professional YouTubers use strategic scheduling, batching, delegation, and boundaries to grow channels sustainably while avoiding burnout.

fromBusiness Insider

2 months ago

The Bulwark's top editor shares how the anti-Trump site tripled its subscriber base in a year - and why it's betting on YouTube

"We grew consistently, all the way through the Biden administration. That's something I didn't expect."

US politics

fromHollywood Life

3 months ago

How Leroy Ter Braak Became YouTube's Go-To Strategist

Most creators focus on views and views alone. But views don't mean everything. Business fundamentals matter - and YouTube is one of the best places to apply them.

Online marketing

Marketing tech

fromMedium

4 months ago

How I figured out YouTube Shorts Thumbnails MATTER ( and FIXED 'EM! )

Thumbnail editing significantly impacts video visibility and engagement on platforms.

Using video listings effectively increases sales and user interaction.

Experimenting with different types of media can yield better results in marketing strategies.