#creator-economy

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#digital-content
Media industry
fromDigiday
1 month ago

As Patreon and Substack enter the mix, the livestreaming landscape is dividing creators

Livestreaming is expanding rapidly across platforms, revealing cultural divides and challenges for creators.
fromTechCrunch
1 day ago
NYC startup

Creator Caucus launches in Congress with support from Patreon, YouTube | TechCrunch

Media industry
fromDigiday
1 month ago

As Patreon and Substack enter the mix, the livestreaming landscape is dividing creators

Livestreaming is expanding rapidly across platforms, revealing cultural divides and challenges for creators.
fromTechCrunch
1 day ago
NYC startup

Creator Caucus launches in Congress with support from Patreon, YouTube | TechCrunch

Marketing tech
fromBusiness Insider
3 days ago

Read the pitch deck a music startup used to raise $5M to connect artists and fans using their mobile wallets

Sesh connects artists with fans outside social media using innovative tools.
#influencer-marketing
Marketing tech
fromForbes
2 months ago

Creators Will Soon Be Every Brand's Best Friend Or Biggest Competitor

Creator brands are disrupting traditional product categories dominated by large conglomerates.
Influencer marketing is reshaping consumer product distribution and availability.
Marketing tech
fromDigiday
3 weeks ago

How creator platforms are building tech infrastructure to keep pace with a maturing industry

The creator economy is rapidly growing but the tech infrastructure is lagging behind.
Brands are increasingly investing in creator collaborations, complicating the influencer marketing landscape.
Marketing tech
fromForbes
5 days ago

4 Game-Changing Creator Strategies That Are Defining 2025

Leveraging creators in brand marketing enhances authenticity and community connection.
Marketing tech
fromForbes
2 months ago

Creators Will Soon Be Every Brand's Best Friend Or Biggest Competitor

Creator brands are disrupting traditional product categories dominated by large conglomerates.
Influencer marketing is reshaping consumer product distribution and availability.
Marketing tech
fromDigiday
3 weeks ago

How creator platforms are building tech infrastructure to keep pace with a maturing industry

The creator economy is rapidly growing but the tech infrastructure is lagging behind.
Brands are increasingly investing in creator collaborations, complicating the influencer marketing landscape.
#podcasting
Podcast
fromRAIN News
1 month ago

Cadence13 founder Chris Corcoran starts new podcast content studio

Arena Studios aims to redefine multimedia creation with a sports focus while embracing broader themes of storytelling and influence.
Podcast
fromRAIN News
1 week ago

Steve Goldstein: The Blurring Lines of Podcasting - 5 Notes from London

Podcasting has evolved beyond audio to encompass a multi-platform content strategy.
The convergence of media requires a mindset shift for creators and professionals in the industry.
Podcast
fromRAIN News
1 month ago

Cadence13 founder Chris Corcoran starts new podcast content studio

Arena Studios aims to redefine multimedia creation with a sports focus while embracing broader themes of storytelling and influence.
Podcast
fromRAIN News
1 week ago

Steve Goldstein: The Blurring Lines of Podcasting - 5 Notes from London

Podcasting has evolved beyond audio to encompass a multi-platform content strategy.
The convergence of media requires a mindset shift for creators and professionals in the industry.
#social-media
fromWIRED
1 week ago
Social media marketing

OnlyFans Turbocharged Sex Work. Now Its Founder Is Targeting the Whole Influencer Economy

fromAdweek
4 weeks ago
Social media marketing

Amelia Dimoldenberg, Kordell Beckham, and More to Take Center Stage at Social Media Week

Marketing tech
fromFast Company
2 months ago

Substack rolls out a new video feed amid the looming U.S. TikTok ban

Substack is launching a TikTok-style video feed to attract creators as a potential TikTok ban looms.
Digital life
fromObserver
2 months ago

A.I. Will Break the Creator Economy As We Know It -And a New One Will Rise

A.I. will fundamentally transform industries, creating distinct pre- and post-A.I. eras.
The creator economy will undergo significant changes due to A.I.'s impact on content monetization.
Social media marketing
fromWIRED
1 week ago

OnlyFans Turbocharged Sex Work. Now Its Founder Is Targeting the Whole Influencer Economy

Subs aims to create a balanced ecosystem for all creators, offering personalized features and an 80% earnings cut.
Social media marketing
fromEMARKETER
2 months ago

Creators are increasing their income from alternative revenue streams

US social media tipping and gifting revenue increased nearly 40% year-on-year, emphasizing growth in creator monetization.
fromAdweek
4 weeks ago
Social media marketing

Amelia Dimoldenberg, Kordell Beckham, and More to Take Center Stage at Social Media Week

Travel
fromEater
1 week ago

Would You Fly Around the World for Your Favorite Food Creator?

Creator-led travel experiences are redefining fan engagement and loyalty.
#gaming
E-Commerce
fromTechCrunch
3 weeks ago

Roblox now lets creators sell physical products within their experiences | TechCrunch

Roblox now allows creators to sell physical merchandise within their games, enhancing revenue opportunities.
The integration of Commerce APIs enables a unique shopping experience that merges physical and digital products.
fromHackernoon
1 year ago
Growth hacking

Gomble Games Launches GOMBLE BUILDERS: A Web3 Game Creation Platform For Communities And The Masses | HackerNoon

E-Commerce
fromTechCrunch
3 weeks ago

Roblox now lets creators sell physical products within their experiences | TechCrunch

Roblox now allows creators to sell physical merchandise within their games, enhancing revenue opportunities.
The integration of Commerce APIs enables a unique shopping experience that merges physical and digital products.
fromHackernoon
1 year ago
Growth hacking

Gomble Games Launches GOMBLE BUILDERS: A Web3 Game Creation Platform For Communities And The Masses | HackerNoon

#youtube
Media industry
fromDigiday
2 months ago

Marketing Briefing: Why marketers should pay attention to SXSW's embrace of creators

The creator economy is gaining recognition at events like SXSW, showcasing the value creators hold in modern marketing.
Media industry
fromThe Hollywood Reporter
3 weeks ago

YouTube Closes TV's Upfront Week With Creators, Confidence and Lady Gaga

YouTube solidifies its cultural relevance and advertising leadership at the annual Brandcast event, highlighting its substantial audience trust and creator ecosystem.
Media industry
fromDigiday
2 months ago

TV upfronts-style Spotter Showcase pitches creators as the future of entertainment

YouTube creators are increasingly targeting TV audiences as viewing trends shift towards connected TV.
Spotter Showcase represents a strategic move by creators to align themselves with traditional media formats.
Marketing tech
fromEMARKETER
2 months ago

Major YouTube creators aim to draw ad dollars away from TV during Upfronts

YouTube creators aim to attract marketing funds to digital content in the 'Spotter Showcase' event.
NYC startup
fromBusiness Insider
2 months ago

YouTube's global head of top creators left after 12 years. Now, she's getting into business with her little brother.

Preeya Khanna transitions from YouTube to entrepreneurship, launching a creator-focused iGaming startup, while also joining Airbnb.
Growth hacking
fromSportskeeda
2 months ago

1.76M subscribed golf YouTube channel raise $45M investment to grow their brand

Good Good Golf raised $45 million to expand its content, retail, and live experiences, redefining modern golf culture.
Media industry
fromDigiday
2 months ago

Marketing Briefing: Why marketers should pay attention to SXSW's embrace of creators

The creator economy is gaining recognition at events like SXSW, showcasing the value creators hold in modern marketing.
Media industry
fromThe Hollywood Reporter
3 weeks ago

YouTube Closes TV's Upfront Week With Creators, Confidence and Lady Gaga

YouTube solidifies its cultural relevance and advertising leadership at the annual Brandcast event, highlighting its substantial audience trust and creator ecosystem.
Media industry
fromDigiday
2 months ago

TV upfronts-style Spotter Showcase pitches creators as the future of entertainment

YouTube creators are increasingly targeting TV audiences as viewing trends shift towards connected TV.
Spotter Showcase represents a strategic move by creators to align themselves with traditional media formats.
Marketing tech
fromEMARKETER
2 months ago

Major YouTube creators aim to draw ad dollars away from TV during Upfronts

YouTube creators aim to attract marketing funds to digital content in the 'Spotter Showcase' event.
NYC startup
fromBusiness Insider
2 months ago

YouTube's global head of top creators left after 12 years. Now, she's getting into business with her little brother.

Preeya Khanna transitions from YouTube to entrepreneurship, launching a creator-focused iGaming startup, while also joining Airbnb.
Growth hacking
fromSportskeeda
2 months ago

1.76M subscribed golf YouTube channel raise $45M investment to grow their brand

Good Good Golf raised $45 million to expand its content, retail, and live experiences, redefining modern golf culture.
#gaming-platforms
Marketing tech
fromEntrepreneur
2 weeks ago

Instagram Is Paying Creators Up to $20,000 for Referrals | Entrepreneur

Instagram incentivizes creators to attract new users through a referral program offering substantial payments.
fromForbes
2 weeks ago

The New Rules Of Luxury Storytelling: The Power Of True Voices

Choosing who speaks for your brand is now central to its narrative. Each voice reveals a different, authentic facet.
Social media marketing
#content-creation
Media industry
fromForbes
1 month ago

Why Creators Are Making More Money Off Social Media Than On It

The creator economy is evolving with many content creators now identifying as entrepreneurs.
Entrepreneurial creators earn more and feel more confident than traditional social-first creators.
Media industry
fromForbes
1 month ago

Why Creators Are Making More Money Off Social Media Than On It

The creator economy is evolving with many content creators now identifying as entrepreneurs.
Entrepreneurial creators earn more and feel more confident than traditional social-first creators.
Growth hacking
fromEntrepreneur
3 weeks ago

Inside the Fight League That's Turning Creators Into Broadcasters | Entrepreneur

GLORY CEO Marshall Zelaznik believes creators are essential for his company's growth strategy, likening them to new TV networks for fan engagement.
Artificial intelligence
fromDigiday
3 weeks ago

In Graphic Detail: How creators are using generative AI to shape video and design

The majority of creators have integrated AI into their workflows by 2025.
AI enhances efficiency in various stages of content creation.
Startup companies
fromEntrepreneur
1 month ago

Why Solopreneurs Should Think Like Startup Founders | Entrepreneur

Solopreneurs can adopt startup strategies to achieve independence and growth.
The creator economy is shifting towards direct-to-fan engagement, offering new revenue opportunities.
Mental health
fromInc
1 month ago

Why I'm Launching a Therapy Service for Creators-and What Every Entrepreneur Can Learn From It

The creator economy is valued at over $250 billion, but mental health support for creators is critically lacking.
#hollywood
Media industry
fromBusiness Insider
2 months ago

I flew to SXSW to check the pulse of TV, film, and the creator economy. These were the 6 hottest topics among insiders.

SXSW highlighted the entertainment industry's struggle with AI challenges amidst ongoing strikes and tech disruptions.
Media industry
fromBusiness Insider
2 months ago

I flew to SXSW to check the pulse of TV, film, and the creator economy. These were the 6 hottest topics among insiders.

SXSW highlighted the entertainment industry's struggle with AI challenges amidst ongoing strikes and tech disruptions.
Media industry
fromForbes
1 month ago

Hollywood Is Losing The War For Attention

Hollywood struggles to maintain attention amidst evolving digital platforms that reward user engagement and content iteration.
#content-moderation
fromLindsey Gamble
1 month ago
Social media marketing

Facebook Targets Spammy Content to Improve Feeds and Boost Creator Visibility - Lindsey Gamble

fromDigiday
1 month ago
Marketing tech

'We have our understanding of what we accept or what we don't accept': Kick's co-founder talks creator push and growing pains

Social media marketing
fromLindsey Gamble
1 month ago

Facebook Targets Spammy Content to Improve Feeds and Boost Creator Visibility - Lindsey Gamble

Facebook is limiting reach and monetization for accounts engaging in spammy behavior.
New tools and measures are introduced to enhance user experience and support content creators.
fromDigiday
1 month ago
Marketing tech

'We have our understanding of what we accept or what we don't accept': Kick's co-founder talks creator push and growing pains

#roblox
Marketing tech
fromDigiday
2 months ago

Roblox's ad expansion sparks backlash from creator studios

Roblox's advertising strategy in 2025 is causing friction with creator studios over monetization revenue-sharing.
Social media marketing
fromForbes
2 months ago

Why Gen Z Buys From Brands They See On Roblox

Creators foster deeper connections than traditional ads, leading to increased audience engagement on platforms like Roblox.
Roblox allows brands to cultivate meaningful relationships by integrating into user-generated experiences, shifting from mere visibility to active participation.
Marketing tech
fromDigiday
2 months ago

Roblox's ad expansion sparks backlash from creator studios

Roblox's advertising strategy in 2025 is causing friction with creator studios over monetization revenue-sharing.
Social media marketing
fromForbes
2 months ago

Why Gen Z Buys From Brands They See On Roblox

Creators foster deeper connections than traditional ads, leading to increased audience engagement on platforms like Roblox.
Roblox allows brands to cultivate meaningful relationships by integrating into user-generated experiences, shifting from mere visibility to active participation.
#entrepreneurship
#tiktok
NYC startup
fromWIRED
2 months ago

The Founder of OnlyFans Wants to Buy TikTok

Stokely proposes to buy TikTok's US operations to empower creators and challenge social media giants.
Marketing tech
fromDigiday
1 month ago

TikTok touts livestreaming as next big revenue stream for creators and agencies

TikTok is showcasing the revenue potential of its livestreaming tools, generating $10 million in daily revenue for creators.
NYC startup
fromWIRED
2 months ago

The Founder of OnlyFans Wants to Buy TikTok

Stokely proposes to buy TikTok's US operations to empower creators and challenge social media giants.
Marketing tech
fromDigiday
1 month ago

TikTok touts livestreaming as next big revenue stream for creators and agencies

TikTok is showcasing the revenue potential of its livestreaming tools, generating $10 million in daily revenue for creators.
fromDigiday
2 months ago

The Independent bets big on individual talent-led verticals with the launch of Independent Studios

The U.K.-based digital news publisher has signed YouTube creator Alan Clery as creative director to kick off the launch of Independent Studios.
London startup
#substack
fromDigiday
2 months ago
Marketing tech

Substack's video push sees modest bump, but a long road remains to win over creators

fromDigiday
2 months ago
Marketing tech

Substack's video push sees modest bump, but a long road remains to win over creators

Social media marketing
fromSoapcentral
2 months ago

MrBeast v/s Mark Zuckerberg: Net Worth compared as YouTuber advices Meta creator on how to monetize on video content

MrBeast and Zuckerberg discussed monetizing video content, focusing on enhancing Meta's strategies, particularly through multilingual dubbing.
#marketing
Marketing tech
fromDigiday
3 months ago

As SXSW kicks off, marketers embrace it as an 'accessible' conference for content, connection

SXSW promotes a 'yes' culture that fosters collaboration and innovative thinking essential for marketers.
Marketing tech
fromDigiday
3 months ago

As SXSW kicks off, marketers embrace it as an 'accessible' conference for content, connection

SXSW promotes a 'yes' culture that fosters collaboration and innovative thinking essential for marketers.
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