#youtube

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Media industry
fromVariety
6 hours ago

YouTube Sees Growing Share of Consumers Eager to Watch Its Videos

Older millennials keep watching YouTube as they age, and advertisers can use this to reach key 18–49 demographics during peak earning years.
Marketing tech
fromExchangewire
1 week ago

Silverpush Brings Broadcast-Quality YouTube Buying to EMEA Advertisers with SilverScreen

Silverpush launched SilverScreen, a classification tool for YouTube that aligns with broadcast standards, enhancing advertiser confidence in TV-like inventory.
Online marketing
from9to5Google
2 weeks ago

YouTube ads surface in subscriptions feed as side-by-side ads hit more live content

YouTube is rolling out side-by-side ads and ads in the subscriptions feed, changing user experience significantly.
Media industry
fromAdExchanger
3 weeks ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
Online marketing
fromThe Cool Down
1 month ago

YouTube users frustrated by unskippable 90-second-plus ads: 'I instantly went speechless'

YouTube users are frustrated with unskippable ads on the platform, leading to calls for better user experience.
Online marketing
fromArs Technica
1 month ago

YouTube increases Premium price again, says 90-second unskippable ads are a bug

YouTube users face longer unskippable ads, with reports of 90-second ads despite the company's denial of such formats.
Media industry
fromVariety
6 hours ago

YouTube Sees Growing Share of Consumers Eager to Watch Its Videos

Older millennials keep watching YouTube as they age, and advertisers can use this to reach key 18–49 demographics during peak earning years.
Marketing tech
fromExchangewire
1 week ago

Silverpush Brings Broadcast-Quality YouTube Buying to EMEA Advertisers with SilverScreen

Silverpush launched SilverScreen, a classification tool for YouTube that aligns with broadcast standards, enhancing advertiser confidence in TV-like inventory.
Online marketing
from9to5Google
2 weeks ago

YouTube ads surface in subscriptions feed as side-by-side ads hit more live content

YouTube is rolling out side-by-side ads and ads in the subscriptions feed, changing user experience significantly.
Media industry
fromAdExchanger
3 weeks ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
Online marketing
fromThe Cool Down
1 month ago

YouTube users frustrated by unskippable 90-second-plus ads: 'I instantly went speechless'

YouTube users are frustrated with unskippable ads on the platform, leading to calls for better user experience.
Online marketing
fromArs Technica
1 month ago

YouTube increases Premium price again, says 90-second unskippable ads are a bug

YouTube users face longer unskippable ads, with reports of 90-second ads despite the company's denial of such formats.
Media industry
fromwww.theguardian.com
1 day ago

Bryson DeChambeau could give up golf for YouTube in his athletic prime. Is he right?

DeChambeau links his career goal to growing his YouTube channel, even prioritizing views over traditional golf achievements and motivations.
fromThe Conversation
1 day ago

'Poverty porn': the moral dilemma behind MrBeast's billion-dollar empire

He is also a prominent philanthropist. Beyond his involvement in fundraising initiatives such as #TeamTrees, which claims to have planted more than 24 million trees worldwide, Donaldson runs a dedicated Beast Philanthropy YouTube channel. He claims 100% of profits from this channel's ad revenue, merch sales and sponsorships go towards helping others. This has included paying for 1,000 cataract surgeries, constructing a medical clinic for children rescued from slavery, and building 100 wells to provide clean water in Africa.
Philosophy
Media industry
fromThe Verge
2 days ago

Joanna Stern is not a robot, but she lived with them

AI hype outpaces readiness for many gadgets, while wearable AI may deliver a practical killer app and support new media ventures.
Right-wing politics
fromwww.mediaite.com
5 days ago

Megyn Kelly Falsely Claims Ben Shapiro's Videos Have Like 500 Views' One Day After He Put Up Over 500,000 7x More Than She Did

Ben Shapiro’s YouTube shows drew over 500,000 views while Megyn Kelly claimed they averaged about 500 views.
fromLos Angeles Times
5 days ago

Kyle Loftis, street racing media pioneer who founded 1320Video, dies at 43

"We are extremely saddened to share that Kyle Loftis, the founder of 1320video, passed away last night," the company wrote in a statement posted on social media. "We are in a state of shock."
Media industry
fromWIRED
1 week ago

The Secret to Amelia Dimoldenberg's Online Superstardom? Control

Amelia Dimoldenberg's meticulous control over her projects is evident in her hands-on approach, from editing Chicken Shop Date episodes to preparing for high-profile interviews.
Media industry
Silicon Valley
fromABC7 San Francisco
1 week ago

YouTube co-founder Steve Chen pushes innovation ties between Taiwan, Silicon Valley

Steve Chen is focused on connecting Silicon Valley with Taiwan's innovation community to strengthen its startup ecosystem.
Digital life
fromwww.businessinsider.com
1 week ago

I quit my job to manage my son's YouTube career. The hardest part: Not being just 'mom.'

CaseOh's YouTube channel grew to 10 million subscribers after starting with funny NBA 2K videos and transitioning from Twitch to YouTube.
#content-creation
Growth hacking
fromForbes
2 weeks ago

The 6 Key Videos Every New YouTube Channel Needs To Have

New YouTube channels should focus on six foundational videos to grow their audience effectively.
Growth hacking
fromForbes
2 weeks ago

The 6 Key Videos Every New YouTube Channel Needs To Have

New YouTube channels should focus on six foundational videos to grow their audience effectively.
Media industry
fromFuturism
1 week ago

AI Slop YouTube Channel Glitches Out in a Way So Bizarre That It's Vaguely Disturbing

YouTube is overwhelmed with low-quality AI-generated content, leading to user frustration and channels promoting 'no AI' playlists.
fromWIRED
1 week ago

This Indigenous Language Survived Russian Occupation. Can It Survive YouTube?

"Kyrgyz children are algorithmically constructed as audiences for Russian content. There is no good way to be a Kyrgyz-speaking kid on YouTube."
Education
Marketing tech
fromDigiday
1 week ago

Future of Marketing Briefing: YouTube's creator data play is an on-ramp, not a destination

YouTube's Creator Partnerships API provides controlled access to creator performance data, but challenges in monetization remain unresolved.
#alphabet
fromDeadline
1 week ago
Tech industry

YouTube Ad Revenue Rises 11% In Q1 To Near $10B Mark As Parent Alphabet Hits 350M Paid Subscriptions

Media industry
fromTheRichest
1 week ago

YouTube Pulls In $9.9 Billion In Q1 Ad Revenue With An 11% Rise

YouTube generated $9.88 billion in Q1 2026 advertising revenue, a 10.7% increase from Q1 2025.
Tech industry
fromDeadline
1 week ago

YouTube Ad Revenue Rises 11% In Q1 To Near $10B Mark As Parent Alphabet Hits 350M Paid Subscriptions

YouTube ad revenue increased 11% to $9.883 billion, contributing to Alphabet's strong financial performance in the first quarter of 2026.
fromIndieWire
1 week ago

Markiplier Made $50 Million at the Box Office. YouTube Wouldn't Let Him Sell It on His Own Channel

Markiplier stated, 'You can't just take a video and put it up on YouTube and sell it as a movie. You'd think it would work that way... I thought it worked that way because I'm a YouTuber.'
Independent films
#picture-in-picture
fromEngadget
1 week ago
Digital life

YouTube's picture-in-picture mode is rolling out to all users worldwide - Engadget

fromEngadget
1 week ago
Digital life

YouTube's picture-in-picture mode is rolling out to all users worldwide - Engadget

fromAndroid Authority
1 week ago

YouTube Premium is quietly winning the war against ad blockers

During its Q1 2026 earnings call, Google announced that YouTube gained 25 million subscribers in the last quarter, bringing the total to 350 million paid subscribers across various services.
Online marketing
#google
fromTechCrunch
1 week ago
Tech industry

Google gains 25M subscriptions in Q1, driven by YouTube and Google One | TechCrunch

Tech industry
fromTechCrunch
1 week ago

Google gains 25M subscriptions in Q1, driven by YouTube and Google One | TechCrunch

Google added 25 million paid subscriptions, reaching 350 million, driven by YouTube and Google One, despite YouTube ad revenue missing expectations.
fromwww.socialmediatoday.com
2 weeks ago

YouTube rolls out Multiview option to more subscribers

YouTube's Multiview option launched for YouTube Premium subscribers in 2023, allowing users to watch up to four streams simultaneously on a single screen.
Television
fromPitchfork
1 week ago

Alex G Drops Two New Songs on Personal YouTube Channel

'Good Green Friend' was written and recorded during the sessions that spawned last year's album Headlights, but it was ultimately scrapped from the tracklist.
NYC music
Media industry
fromVariety
1 week ago

YouTube Pumps Up Ad Sales 10.7% to $9.9 Billion in Q1

YouTube's ad revenue reached $9.88 billion in Q1 2026, reflecting a 10.7% year-over-year growth.
fromMail Online
2 weeks ago

Blogger makes TRANSLUCENT fried chicken that 'tastes like real deal'

"This is transparent fried chicken. The bones are also transparent. The crust is very crispy. It's very 'chicken' and it's very delicious."
Silicon Valley food
#ai
Online marketing
fromTechCrunch
2 weeks ago

YouTube is testing an AI-powered search feature that shows guided answers | TechCrunch

YouTube introduces an AI-powered interactive search feature for users to find recipes and travel plans with step-by-step results.
Digital life
fromPCMAG
2 weeks ago

Is YouTube an AI Search Engine Now? Google Tests New In-App AI Chatbot

Google is testing a conversational AI search feature for YouTube that provides text summaries and video recommendations.
Online marketing
fromEngadget
2 weeks ago

YouTube is testing an AI search mode that 'feels more like a conversation'

Google is integrating AI search into YouTube with a feature called 'Ask YouTube' for Premium subscribers.
OMG science
fromThe Verge
2 weeks ago

Google is testing AI chatbot search for YouTube

Google is testing an AI Mode-like search feature on YouTube called 'Ask YouTube' for Premium subscribers.
Privacy technologies
fromThe Verge
3 weeks ago

Celebrities will be able to find and request removal of AI deepfakes on YouTube

YouTube is expanding its AI deepfake monitoring to protect celebrities from unauthorized AI-generated content.
Online marketing
fromTechCrunch
2 weeks ago

YouTube is testing an AI-powered search feature that shows guided answers | TechCrunch

YouTube introduces an AI-powered interactive search feature for users to find recipes and travel plans with step-by-step results.
Digital life
fromPCMAG
2 weeks ago

Is YouTube an AI Search Engine Now? Google Tests New In-App AI Chatbot

Google is testing a conversational AI search feature for YouTube that provides text summaries and video recommendations.
Online marketing
fromEngadget
2 weeks ago

YouTube is testing an AI search mode that 'feels more like a conversation'

Google is integrating AI search into YouTube with a feature called 'Ask YouTube' for Premium subscribers.
OMG science
fromThe Verge
2 weeks ago

Google is testing AI chatbot search for YouTube

Google is testing an AI Mode-like search feature on YouTube called 'Ask YouTube' for Premium subscribers.
Privacy technologies
fromThe Verge
3 weeks ago

Celebrities will be able to find and request removal of AI deepfakes on YouTube

YouTube is expanding its AI deepfake monitoring to protect celebrities from unauthorized AI-generated content.
Media industry
fromKotaku
2 weeks ago

PokeNational Geographic Is Shutting Down Due To Nintendo Copyright Strikes

Elious' YouTube channel faces deletion due to copyright strikes from Nintendo of America over his Pokémon nature documentary series.
Roam Research
fromMacRumors
2 weeks ago

YouTube Tests AI-Powered 'Ask YouTube' Conversational Search Feature

YouTube is testing a conversational search feature that allows users to ask complex questions and receive video and text results.
Online marketing
fromCNET
2 weeks ago

YouTube Is Testing an AI Search Tool That Delivers Video and Text

YouTube is testing a new conversational search tool for Premium subscribers that provides video and text results based on user prompts.
Digital life
fromFast Company
2 weeks ago

Meet your favorite new way to watch YouTube

Channel Surfer transforms YouTube viewing into a classic TV experience with a grid-based channel guide and minimal distractions.
Media industry
fromKotaku
2 weeks ago

Yakuza Creator's New Studio Deletes, Then Restores YouTube Channel

Nagoshi Studio's YouTube channel was temporarily unavailable but has since been restored, alleviating fan concerns about the studio's status.
#livestream
Marketing tech
fromAndroid Authority
2 weeks ago

Ads are the worst thing about YouTube livestreams, but Google may have (loudly) fixed them

YouTube is testing a new mobile livestream ad format that plays below the video, allowing users to watch while ads play.
Marketing tech
fromAndroid Authority
2 weeks ago

Ads are the worst thing about YouTube livestreams, but Google may have (loudly) fixed them

YouTube is testing a new mobile livestream ad format that plays below the video, allowing users to watch while ads play.
#siriusxm
Podcast
fromDigiday
2 weeks ago

YouTube is turning audio into an ad product - SiriusXM is selling it

YouTube partners with SiriusXM Media to monetize audio content on the platform, focusing on podcast and background music streams.
fromThe Hollywood Reporter
3 weeks ago
Podcast

YouTube Partners With SiriusXM on Audio Advertising For Podcasts and More

SiriusXM partners with YouTube to enhance ad measurement for audio content, leveraging their combined reach in the podcasting space.
fromVariety
3 weeks ago
Marketing tech

YouTube Inks Deal Making SiriusXM Exclusive Audio Advertising Rep in U.S.

SiriusXM partners with Google to exclusively represent YouTube's audio advertising inventory in the U.S.
Podcast
fromRAIN News
3 weeks ago

YouTube selects SiriusXM as exclusive audio ad rep

YouTube partners with SiriusXM Media for exclusive audio ad sales in the U.S.
Podcast
fromDigiday
2 weeks ago

YouTube is turning audio into an ad product - SiriusXM is selling it

YouTube partners with SiriusXM Media to monetize audio content on the platform, focusing on podcast and background music streams.
Marketing tech
from9to5Google
2 weeks ago

YouTube teams up with SiriusXM for audio ads on podcasts, more

SiriusXM becomes the exclusive advertising representative for YouTube's audio-first content in the US, enhancing ad offerings for podcasts and similar media.
Podcast
fromThe Hollywood Reporter
3 weeks ago

YouTube Partners With SiriusXM on Audio Advertising For Podcasts and More

SiriusXM partners with YouTube to enhance ad measurement for audio content, leveraging their combined reach in the podcasting space.
Marketing tech
fromVariety
3 weeks ago

YouTube Inks Deal Making SiriusXM Exclusive Audio Advertising Rep in U.S.

SiriusXM partners with Google to exclusively represent YouTube's audio advertising inventory in the U.S.
#notifications
Media industry
fromEngadget
3 weeks ago

YouTube is muting push notifications from channels you don't watch

YouTube will mute notifications from creators not engaged with in the last month to reduce clutter and prevent users from disabling notifications.
Media industry
fromEngadget
3 weeks ago

YouTube is muting push notifications from channels you don't watch

YouTube will mute notifications from creators not engaged with in the last month to reduce clutter and prevent users from disabling notifications.
#murder
fromIndependent
2 weeks ago
London politics

'I was innocent but treated like a killer - my best friend was murdered and I couldn't even attend her funeral,' says ex-partner of Natalie McNally

fromIndependent
2 weeks ago
London politics

'I was innocent but treated like a killer - my best friend was murdered and I couldn't even attend her funeral,' says ex-partner of Natalie McNally as he describes killer's plot to frame him

fromIndependent
2 weeks ago
London politics

'I was innocent but treated like a killer - my best friend was murdered and I couldn't even attend her funeral,' says ex-partner of Natalie McNally

fromIndependent
2 weeks ago
London politics

'I was innocent but treated like a killer - my best friend was murdered and I couldn't even attend her funeral,' says ex-partner of Natalie McNally as he describes killer's plot to frame him

#creator-economy
fromTheankler
2 weeks ago
Media industry

Creator Exit Playbook: How MatPat Built - and Sold - a YouTube Empire

Creators are now building businesses designed for sale, following the Patricks' successful model with Theorist Media.
Media industry
fromTheankler
2 weeks ago

Creator Exit Playbook: How MatPat Built - and Sold - a YouTube Empire

Creators are now building businesses designed for sale, following the Patricks' successful model with Theorist Media.
#mrbeast
Media industry
fromEntrepreneur
1 month ago

'I Live to Work': MrBeast Admits His Work-Life Balance Isn't 'Healthy' - Here's How He Built YouTube's Biggest Audience

MrBeast, with 476 million subscribers, admits to an unhealthy work-life balance while striving to make Beast Industries a major entertainment company.
Media industry
fromEntrepreneur
1 month ago

'I Live to Work': MrBeast Admits His Work-Life Balance Isn't 'Healthy' - Here's How He Built YouTube's Biggest Audience

MrBeast, with 476 million subscribers, admits to an unhealthy work-life balance while striving to make Beast Industries a major entertainment company.
Media industry
fromExchangewire
3 weeks ago

The Measurement Blind Spot

Media planning often prioritizes measurable metrics over actual consumer behavior, leading to ineffective strategies in a fluid media landscape.
Media industry
fromDigiday
3 weeks ago

How The Financial Times is betting on personality-led vodcasts as its next subscription lever

The Financial Times launches 'The Story of Money' to engage potential subscribers through a multi-platform vodcast and podcast strategy.
fromEMARKETER
3 weeks ago

When kids want to watch their favorite creators, they go to YouTube

YouTube is the top platform for watching creators across every demographic of US children, according to a February report from Precisify.
Social media marketing
Privacy technologies
fromTechCrunch
3 weeks ago

YouTube expands its AI likeness detection technology to celebrities | TechCrunch

YouTube is expanding its likeness detection technology to protect individuals from unauthorized use of their AI-generated likeness.
Media industry
fromWIRED
3 weeks ago

The Internet's Favorite Lawyer Says We're Living Through 'Multiple Watergates per Week'

Devin Stone transitioned from traditional law to YouTube, becoming a prominent legal analyst and educator amidst a complex legal landscape in America.
fromwww.socialmediatoday.com
3 weeks ago

YouTube adds enhanced parental controls, offers tips to families

YouTube said parents can now set variable daily time limits for Shorts, including setting it to zero minutes to turn the feed off entirely.
Parenting
#video-sharing
Digital life
fromThe Verge
3 weeks ago

YouTube's mobile app finally lets you share timestamped videos

YouTube is replacing the Clips feature with a new option to share videos from a specific timestamp in the mobile app.
Digital life
fromThe Verge
3 weeks ago

YouTube's mobile app finally lets you share timestamped videos

YouTube is replacing the Clips feature with a new option to share videos from a specific timestamp in the mobile app.
#gen-z
fromDeadline
4 weeks ago
Media industry

Former Disney & Discovery Exec Carolina Lightcap Launches ShowUp Studios To Create Gen Z Content On YouTube & TikTok

fromDeadline
4 weeks ago
Media industry

Former Disney & Discovery Exec Carolina Lightcap Launches ShowUp Studios To Create Gen Z Content On YouTube & TikTok

Online marketing
fromInc
3 weeks ago

Why YouTube is the most important platform for travel brands

YouTube is essential for travel brands to engage high-intent audiences during their planning phases.
fromMacRumors
3 weeks ago

Apple Covers iPhone 17 Pro in Stickers in New Ad

The video features the iPhone 17 Pro decorated with tiny stickers placed on the plateau, which houses the rear cameras, LED flash, microphone, and LiDAR Scanner.
Apple
#shorts
Pets
fromwww.bbc.com
3 weeks ago

TV for dogs booms but are they watching?

Luca Carano created Siesta Dog TV, a YouTube channel featuring videos designed to entertain and calm dogs, responding to pet owners' concerns about leaving them alone.
Video games
fromKotaku
4 weeks ago

Resident Evil Mod Channel Nuked For NSFW Mods

Capcom has requested a YouTuber to remove NSFW mod videos or face legal action, citing violations of its Terms of Service.
Social media marketing
fromFuturism
4 weeks ago

Man Engineers Giant Robot Hand to Smash His Enemies

Fan Shisan created a 5.5-ton remote-controlled robot arm to deliver dramatic slaps, showcasing ambitious DIY engineering in a humorous context.
#livestreams
Online marketing
fromTech Times
4 weeks ago

YouTube Adds Engagement-Based Ad Skipping, New Livestream Features to Reward Active Viewers

YouTube reduces ad interruptions during livestreams based on viewer engagement in live chat.
Social media marketing
fromTechCrunch
4 weeks ago

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.
Online marketing
fromTech Times
4 weeks ago

YouTube Adds Engagement-Based Ad Skipping, New Livestream Features to Reward Active Viewers

YouTube reduces ad interruptions during livestreams based on viewer engagement in live chat.
Social media marketing
fromTechCrunch
4 weeks ago

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.
Online marketing
fromPCMAG
4 weeks ago

Commercials Ruining YouTube? 8 Ad-Blocking Techniques That Still Work

Streaming ads on platforms like YouTube are disruptive but necessary for content creation funding.
Manchester United
fromwww.bbc.com
4 weeks ago

Neville's Overlap buys Goldbridge's YouTube channels

The Overlap has acquired Mark Goldbridge's YouTube channels, aiming to enhance Manchester United and football content for fans.
#justin-bieber
Music production
fromThe Verge
4 weeks ago

Justin Bieber's YouTube Coachella set had nothing to do with who owns his music

Justin Bieber performed snippets of his older songs from YouTube during his Coachella set, contrary to speculation about his catalog sale affecting performance rights.
Music production
fromMashable
4 weeks ago

Justin Bieber's Coachella set was deeply online in the best way

Justin Bieber's Coachella set featured him singing along to his old YouTube clips, creating a nostalgic and intimate experience for the audience.
Music production
fromThe Verge
4 weeks ago

Justin Bieber's YouTube Coachella set had nothing to do with who owns his music

Justin Bieber performed snippets of his older songs from YouTube during his Coachella set, contrary to speculation about his catalog sale affecting performance rights.
Music production
fromMashable
4 weeks ago

Justin Bieber's Coachella set was deeply online in the best way

Justin Bieber's Coachella set featured him singing along to his old YouTube clips, creating a nostalgic and intimate experience for the audience.
Online marketing
fromAndroid Authority
4 weeks ago

Survey says paying for YouTube isn't worth it, even before incoming price hike

YouTube Premium offers benefits, but many users refuse to pay due to ad overload and dissatisfaction with content quality.
Productivity
fromMaxvanijsselmuiden
1 month ago

Productive procrastination - Max van IJsselmuiden

Procrastination often leads to prioritizing enjoyable tasks over necessary ones, highlighting the need for a better understanding of productivity.
fromKotaku
1 month ago

YouTuber Who Lost Lawsuit Against Billy Mitchell Is Now Suing Him

Jobst's latest lawsuit claims defamation and emotional distress, citing Mitchell's posts on social media as evidence. These posts include accusations of Jobst scamming his GoFundMe donors.
Intellectual property law
Digital life
fromZDNET
1 month ago

YouTube Premium's price goes up to $15.99 in June - but you can save $32 with one change

YouTube is increasing subscription prices by $2 to $4 for all plans, effective June billing cycle.
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