"Think of all the pretty things you've squirreled away for a special occasion: the nice plates you only bring out on holidays, the fancy dress in the back of your closet, the pricy perfume you refuse to spritz on a regular day. TikTok's " lavender soap theory" suggests you should use all your best things as often as possible - and enjoy every minute of it. In a Dec. 10 post, creator @rio.mads posed in a cool outfit and said, "Lavender soap theory: Was saving this Issey Miyake top for a special occasion, but would rather wear it now." She added, "Clothes are meant to be lived in." In another TikTok, @kythegoofygoober wrote, "Letting my boyfriend use my Olaplex conditioner because of the lavender soap theory." Instead of keeping it all for herself, she decided to let him indulge in her products, if he wanted to. That's the lavender soap theory."
"Many people make a point of using their good napkins, best sweaters, and silver cutlery on the regular. Take Rajiv Surendra, an artist, content creator, and Mean Girls star, who posts on YouTube about this very thing - racking up thousands of views and reminding us all that life is so much sweeter when you surround yourself with nice things. The lavender theory has deep BookTok lore, but it's also a cute reminder to treat yourself. Here's what to know."
The lavender soap theory urges people to stop saving special items and to use their nicest things in everyday life. The trend encourages wearing treasured clothes, using luxury toiletries, and sharing prized products with others to enjoy small pleasures immediately. TikTok creators demonstrate the idea through posts about wearing high-end outfits and letting partners use premium conditioners. Many people already adopt similar habits by regularly using good napkins, sweaters, and silverware. The movement connects with BookTok lore and functions as a reminder to treat oneself because future occasions are unpredictable.
Read at Bustle
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