Hardie Grant's new workplace, designed by Carr, celebrates storytelling with a vibrant and expansive layout that fosters creativity and collaboration. Nestled in a mass timber building in Melbourne, the design minimizes intervention while enhancing both the building's character and Hardie Grant's diverse media legacy. The inclusive environment welcomes guests and encourages interaction, making it both homely and inspiring. The focus is on creating a cohesive space that reflects the evolution of the company, catering to its publishing, digital, and marketing divisions equally, and driving the growth of ideas.
The workplace must welcome - not alienate - visitors coming through the space, like authors to digital collaborators. It needed to be both homely and inspiring to accelerate the growth of ideas.
Bringing together the old and the new, Carr's design weaves together Hardie Grant's publishing, digital media, and marketing arms into a cohesive, yet sophisticated space.
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