The search forum recap highlighted Google's ongoing tests involving the search results interface, such as link icon boxes and potential removal of site names. Additionally, enhancements like light blue links and IndexNow compatibility with product schema were noted, particularly regarding Shopify and Amazon's indexing. Google Ads introduced performance explanations for better campaign metric visibility, while Google AdSense deprecated certain ad controls. Furthermore, Microsoft is hiring creators to boost awareness and usage of Copilot Search in Bing, marking a significant strategic initiative in the search engine space.
Google is testing removing the site name from the search results, which could significantly alter how users perceive and interact with search listings.
With IndexNow now working with product schema, platforms like Shopify and Amazon will be able to enhance their visibility in search results through improved indexing.
Google Ads has introduced new performance explanations within its graphs, providing advertisers with deeper insights into their campaign metrics.
Microsoft is actively hiring creators to promote Copilot Search in Bing, indicating a strategic move to enhance user engagement and showcase their search capabilities.
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