YouTube Premium Lite was designed as a budget-friendly option for viewers wanting to enjoy content with minimal ads, but recent updates have ignited dissatisfaction among users. Initially, this subscription, costing significantly less than the full Premium plan, was seen as an attractive alternative. However, an email from YouTube revealed that starting June 30, ads would expand from just music videos to include Shorts, questioning the very essence of a 'Lite' experience. Many users are now unhappy as they feel misled by the company's original promise of less advertising for subscribers.
"With the newly announced expansion of ads to Shorts, the value of the subscription is increasingly in question."
"YouTube doesn't seem to see this promise as set in stone, considering that the Premium Lite subscription is being adjusted shortly after its nationwide introduction in Germany."
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