The article highlights the growing trend in experience design of an overreliance on templates, checklists, and frameworks. While templates can serve as useful starting points, their misuse promises a simplistic solution to complex design issues. The author stresses that effective design thinking requires flexibility and critical analysis to adapt these tools to specific contexts. The problem lies not in the templates themselves but in how practitioners utilize them without necessary context and understanding, diminishing the potential value they could provide when applied thoughtfully.
The phenomenon we’re observing is not the misuse of templates themselves, but the complacency and overreliance practitioners place on them, neglecting critical thinking.
Templates become problematic when they are regarded as one-size-fits-all solutions rather than as flexible starting points, which leads to missed opportunities in design.
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