#data-strategy

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#ai
Marketing tech
fromThe Drum
3 months ago

Indies have the edge when it comes to helping clients make decisions based on data

AI and recent tech shifts favor independent agencies in data strategy and competitive marketing.
Artificial intelligence
fromFast Company
4 days ago

These 3 qualities set great AI products apart from the rest

AI has become essential in tech, with over 90% of submissions being AI-based.
Success with AI now hinges on strategic application rather than just having AI.
Winning AI products exhibit superior moats based on data and personalization.
Artificial intelligence
fromTearsheet
1 month ago

How Credit Karma is blending traditional AI with embedded GenAI to create more impactful user experiences - Tearsheet

Intuit is building a fintech empire by acquiring companies like Credit Karma and leveraging AI to enhance user experiences.
Marketing tech
fromThe Drum
3 months ago

Indies have the edge when it coems to helping clients make decisions based on data

Indie agencies excel in leveraging AI and data for strategic marketing solutions,
Marketing tech
fromThe Drum
3 months ago

Indies have the edge when it comes to helping clients make decisions based on data

AI and recent tech shifts favor independent agencies in data strategy and competitive marketing.
Artificial intelligence
fromFast Company
4 days ago

These 3 qualities set great AI products apart from the rest

AI has become essential in tech, with over 90% of submissions being AI-based.
Success with AI now hinges on strategic application rather than just having AI.
Winning AI products exhibit superior moats based on data and personalization.
Artificial intelligence
fromTearsheet
1 month ago

How Credit Karma is blending traditional AI with embedded GenAI to create more impactful user experiences - Tearsheet

Intuit is building a fintech empire by acquiring companies like Credit Karma and leveraging AI to enhance user experiences.
Marketing tech
fromThe Drum
3 months ago

Indies have the edge when it coems to helping clients make decisions based on data

Indie agencies excel in leveraging AI and data for strategic marketing solutions,
more#ai
#generative-ai
Data science
fromHarvard Business Review
1 week ago

To Create Value with AI, Improve the Quality of Your Unstructured Data

Unstructured data enhances generative AI's uniqueness and relevance, improving economic value.
Simply installing generative AI tools like CoPilot may lead to low return on investment.
Artificial intelligence
fromIT Pro
1 week ago

'Using generative AI as a copilot is the sweet spot': A look at Nationwide's AI approach

Nationwide Building Society focuses on generative AI to empower employees and enhance customer experience, ensuring that technology complements human efforts.
Data science
fromHarvard Business Review
1 week ago

To Create Value with AI, Improve the Quality of Your Unstructured Data

Unstructured data enhances generative AI's uniqueness and relevance, improving economic value.
Simply installing generative AI tools like CoPilot may lead to low return on investment.
Artificial intelligence
fromIT Pro
1 week ago

'Using generative AI as a copilot is the sweet spot': A look at Nationwide's AI approach

Nationwide Building Society focuses on generative AI to empower employees and enhance customer experience, ensuring that technology complements human efforts.
more#generative-ai
fromeLearning Industry
3 weeks ago

Bright L&D Future: From Streetlights To Spotlights

Instead of designing a training and then later asking, "Okay, how do we measure its impact?", flip the script: begin with the end in mind.
Marketing tech
#martech
Marketing tech
fromThe Drum
1 month ago

Martech for Drummies: your essential cheat sheet

Innovation in martech now focuses on integrating existing tools and data, providing a competitive edge amidst tech overload and regulatory changes.
Marketing tech
fromThe Drum
1 month ago

Martech for Drummies: your essential cheat sheet

Innovation in martech now focuses on integrating existing tools and data, providing a competitive edge amidst tech overload and regulatory changes.
more#martech
Data science
fromInfoWorld
1 month ago

Data mesh vs. data fabric vs. data virtualization: There's a difference

Data mesh is a decentralized approach where domain experts manage their own data, treating it as a product.
#database-management
Data science
fromMedium
3 months ago

Database Revolution Series: A Modern Guide to Data Management

Modern data management relies on both SQL and NoSQL databases to address the needs of structured and unstructured data.
Data science
fromMedium
3 months ago

Database Revolution Series: A Modern Guide to Data Management

Modern data management relies on both SQL and NoSQL databases to address the needs of structured and unstructured data.
more#database-management
Artificial intelligence
fromInfoQ
1 month ago

AI Continent: European Commission Outlines Strategy for Scaling AI Development

The EU's AI Continent Action Plan aims to enhance AI infrastructure and capacities.
Concerns exist regarding the feasibility of the ambitious goals outlined.
#digital-transformation
Privacy professionals
fromInfoWorld
2 months ago

How to start developing a balanced AI governance strategy

A strong AI governance strategy combines both defense and offense, enhancing risk management while also driving business value.
Privacy professionals
fromInfoWorld
2 months ago

How to start developing a balanced AI governance strategy

A strong AI governance strategy combines both defense and offense, enhancing risk management while also driving business value.
more#digital-transformation
Startup companies
fromTechCrunch
1 month ago

Hammerspace, an unstructured data wrangler used by Nvidia, Meta and Tesla, raises $100M at $500M+ valuation | TechCrunch

Hammerspace's platform helps organizations efficiently access vast data resources, indicating its key role in the burgeoning AI landscape.
Business intelligence
fromZDNET
1 month ago

Why data literacy is essential - and elusive - for business leaders in the AI age

Business leaders struggle to align data strategies with priorities; confidence in data interpretation is declining, especially among creative-oriented leaders.
#advertising
Marketing tech
fromDigiday
2 months ago

More brands are blending deterministic and probabilistic data for hybrid targeting approaches

Advertisers are reviving probabilistic data strategies to enhance audience targeting amidst privacy changes and cookie restrictions.
Marketing tech
fromDigiday
2 months ago

More brands are blending deterministic and probabilistic data for hybrid targeting approaches

Advertisers are reviving probabilistic data strategies to enhance audience targeting amidst privacy changes and cookie restrictions.
more#advertising
#ai-adoption
fromITPro
3 months ago
Artificial intelligence

A quarter of firms still don't have a formal data strategy - and it's hampering AI adoption

fromITPro
3 months ago
Artificial intelligence

A quarter of firms still don't have a formal data strategy - and it's hampering AI adoption

more#ai-adoption
fromDigiday
4 months ago

Omnicom Media Group and Roku partner on viewer search data, wrapping the holdco's CES moves

"Omnicom Media Group has secured access to Roku's viewer searches to help clients better fine-tune their investments and messaging across the CTV space."
Marketing
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