#digital-trust

[ follow ]
#generative-ai #cybersecurity #data-privacy #search-and-seo #ai-visibility #deepfakes #cybercrime #ai-security
fromForbes
3 days ago

Buyers Are Asking AI Who To Trust: How To Improve Potential Visibility

For almost 20 years, Google's search engine has been the go-to source for researching anything. But with the rise of generative AI, its stronghold is slipping. Consumers are increasingly turning to AI tools like ChatGPT, Gemini and Perplexity when they have questions. According to a 2024 Ignite Visibility study, 62% of people now use ChatGPT or Google Gemini to explore products and services, showing that AI answers are quickly becoming the starting point for decisions.
Growth hacking
Information security
fromComputerWeekly.com
1 week ago

Rethinking identity in the age of AI impersonation | Computer Weekly

Deepfakes have evolved into accessible, high-impact tools that enable audio and video impersonation, causing financial loss and undermining digital trust.
fromFast Company
2 months ago

Your employees may be leaking trade secrets into ChatGPT

31% of consumers admit to entering personal or sensitive information into GenAI tools, which includes trade secrets, financial details, and personal identifiers.
Privacy professionals
Information security
fromThe Hacker News
4 months ago

Weekly Recap: Zero-Day Exploits, Insider Threats, APT Targeting, Botnets and More

Building resilience in cybersecurity is essential for protecting trust and reputation.
Organizations must focus on systemic improvements rather than just fixing issues.
Active exploitation of vulnerabilities highlights urgent security needs.
Proactive decision-making is crucial over the pursuit of perfection.
[ Load more ]