#self-serve-ad-platform

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#retail-advertising #instacart-ads-manager #off-platform-campaigns #retailer-growth-metrics #ai-marketing
Marketing tech
fromTipRanks Financial
8 hours ago

Instacart expands Ads Manager to retailers - TipRanks.com

Retailers can launch campaigns in Instacart Ads Manager, extending Instacart’s self-serve advertising platform with retailer-focused tools and off-platform capabilities.
Marketing tech
fromExchangewire
6 months ago

Digest: WPP Courts Advertisers with Self-Serve Platform Launch; Comcast Linear TV Goes Programmatic; The Observer Signs AI Deal

Major media and ad companies are expanding programmatic and AI-powered self-serve tools to reach more advertisers and enable unified, targetable TV and AI-driven news distribution.
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