#retail-traffic
#retail-traffic
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Marketing tech
fromExchangewire
1 week agoDigest: Omnicom Announces Major Overhaul; Havas Buys Unnest; Retailers See 830% Jump in Traffic from Gen AI
Global ad industry consolidates as Omnicom restructures and cuts jobs, Havas expands AI data capabilities through Unnest acquisition, and generative AI drives retail traffic surge.
E-Commerce
fromFortune
2 weeks ago'The economy is bad, but you still have to celebrate': Black Friday shoppers attack stores with a vengeance, some sipping champagne | Fortune
Shoppers flocked to malls on Black Friday, seeking deals and even sipping champagne despite economic concerns, while major malls reported very strong traffic.
E-Commerce
fromFast Company
1 month agoThe death of SEO: How AI is rewriting the rules of online shopping
AI-driven shopping is reshaping retail discovery, concentrating referrals through chatbots and narrowing visible product options while producing organic referral traffic outside traditional SEO and ads.
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