#search-console

#search-console

John Mueller from Google somewhat/kinda made a comment, finally, on the impression decreasing with the average position increasing within the Search Console reports. This came after Google dropped the 100 results per page function, resulting in the third-party tools totally becoming a mess. As a reminder, many, not all, but many, are seeing a noticeable decline in desktop impressions, resulting in a sharp increase in average position.

Google has implemented the June 2025 core update, making significant changes that may affect search rankings and performance for various sites.

Since November, we have observed a steady decline in website traffic and search rankings across multiple keywords, raising concerns about potential underlying issues.