Marketing techfromMarTech2 months agoAre attention spans really getting shorter? How should marketers respond? | MarTechAttention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.
Marketing techfromMarTech2 months agoAre attention spans really getting shorter? How should marketers respond? | MarTechAttention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.
Media industryfromFast Company2 weeks agoThe soap opera of the future is a vertical drama made for your phone. But you'll have to pay to see the endingVertical dramas are transforming scripted entertainment with one-minute episodes designed for smartphones.
Media industryfromLifehacker1 month agoInstagram Just Launched Its Version of CapCutInstagram's Edits app aims to compete with TikTok by offering advanced video editing tools and features for creators.
Media industryfromThe Hollywood Reporter1 month agoSocial Media Shorts Are the New TV Guide (Guest Column)Shorts are transforming content discovery methods for Gen Z and beyond, compelling media companies to invest or risk losing their audience.
Marketing techfromThe Hollywood Reporter2 months agoCreator-Driven Media Firm Mad Realities Inks With CAA to Plot Expansion (Exclusive)Mad Realities focuses on producing fast-paced short-form series for social media while partnering with CAA to expand its reach and innovative content strategy.
fromGSMArena.com3 months agoSocial media marketingWe're on TikTok now, follow us for exclusive content
fromInfoQ2 months agoMarketing techCloudflare Launches Media Transformations: Optimizing Short-Form Video
fromGSMArena.com3 months agoSocial media marketingWe're on TikTok now, follow us for exclusive content
fromInfoQ2 months agoMarketing techCloudflare Launches Media Transformations: Optimizing Short-Form Video
Social media marketingfromDigiday3 months agoDance creators believe YouTube left them behind amid its Shorts pushYouTube's focus on Shorts offers new monetization avenues but may not be enough to retain dance creators amid declining views.
