#social-to-ctv

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#ctv #creator-marketing #advertiser-budget-access #connected-tv #advertising #creative-technology
Marketing tech
fromDigiday
19 hours ago

CTV players hope importing social assets can lower brands' barrier to entry

LG Ad Solutions' Social Sync lets advertisers run social and creator-made ad creative on CTV, enabling small and performance-led brands to access TV inventory affordably.
Marketing tech
fromExchangewire
1 week ago

LG Ad Solutions Launches Social Sync powered by Spaceback in the UK

Social Sync enables brands to convert social and digital content into high-impact CTV ads, combining television scale with digital precision to drive measurable brand lifts.
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